transformation beyond the scale

At age 26, Ethan was 312 pounds, and had been dieting for a decade. After trying every fad diet in the book, and resigning to a belief that he simply did not have enough willpower, he stopped and asked a profoundly simple question: what if diets just don’t work?

This question unlocked a multi-year, 130 pound weight loss journey that transformed every part of his life, far beyond the scale.

Today, he owns Optimized Health, a health coaching practice providing virtual coaching for people around the country, and also hosts The True Health Podcast, which helps every day people unlearn diet culture and personalize their health.

He is passionate about making wellness accessible to everyday people - not just the wealthy and genetically gifted - and combines a relatable, empathetic approach with unique strategies that literally saved his life.